Broker Clientele Building

Do you know the fastest way to build your clientele?

If you are a Private Money Broker, you may be paying HIGH opportunity costs by not maximizing your clientele.

 

With $77 Trillion sitting in bank accounts, savings, and retirement accounts in America, there’s no shortage of investable money. Additionally, 30% of all real estate is owned free and clear.

 

With all the real estate owned in America, can you wrap your brain around how much equity that is to tap into?

 

In short, there’s a whole of money out there that doesn’t know what to do with itself. It’s sitting in IRAs and 401ks and bank accounts, and it’s waiting to be deployed.

 

If you’re a broker, consider yourself an “Agent of Deployment.”

 

With all that money out there, you clearly can’t blame a “shortage of funds” for a stall in the deals you broker. Money is looking for a place to go where it can grow. Money wants someone to swoop in and take control of it, someone to place it where it can mature. But does money trust YOU?

 

How much of other people’s money do you have under management? That will dictate if money trusts you.

 

When you compare apples to apples (good broker to good broker), some are getting all the business while others are fighting tooth and nail to close only a few deals a year.

 

Why?

 

There’s a clear reason. The private money brokers who are getting all the business are active at one simple thing…

 

Is it a website or business cards or a suit or knowledge that makes the difference?

 

No.

 

The #1 way to increase your business is to use 3rd party endorsements and testimonials.

 

This results in referrals. Referrals are the key! People will give you money faster if someone else told them to give it to you than if you ask for it yourself. Referrals are a strategic tool in marketing, and you need to start revolving your business around them if you want to stay in business.

 


Take a few minutes to consider the following 10 questions about how well you are (or aren’t) soliciting endorsements, testimonials, and referrals.

  1. Are you asking for testimonials from clients?

 

Attract other high-value prospects with evidence that you walk the walk. For some of our testimonials, click HEREHERE, or HERE!

 

  1. Are you asking for referrals?

 

If not, create a way for clients to recommend people to you and your services. Have you ever notice that when we ask for video testimonies at the end of an event, we do it in front of a wall plastered with our logo? Can you get clients to fill out a simple survey on your services? Can you link your website to social media and ask your satisfied customers to spread the word? Are you actively promoting on social media in a way that people can easily share, retweet, and email your content to others?

 

  1. Are you following up to see if people need anything else after working with you?

 

Repeat clients are more likely to give referrals. Are you active on LinkedIn, keeping people you’ve worked with in the past engaged?

 

  1. Do your current clients know all the services you offer?

 

Don’t assume everyone knows the full scope of your business. We have content up all over–websites, emails, radio stations, etc.–and even a business as large as the Lee Arnold System of Real Estate has to constantly remind our clients of all the ways we can help!

 

  1. Are you asking people to hand out your cards to other potential clients?

 

Don’t assume that if someone is happy with you, they will pass your information on.

 

  1. Are you asking new clients how they heard about you?

 

If they give you names of the person who referred them to you…

 

  1. Are you recognizing and thanking the referrals you get?

 

It’s important to express appreciation to those who connected a client to you, helping to ensure that they do it again.

 

  1. Can you provide valuable content to your referral sources?

 

An email list with a roundup of (occasional) updates can be helpful to others in the industry. If you share unique content, people are more likely to remember your name, use your services again, and pass your name to others.

 

  1. Are you treating people you work with like allies/partners?

 

Let them know that you view them as a strategic partner and encourage them to see you in the same way. This creates an active channel to share professional referrals.

 

  1. Are you providing a remarkable service?

 

Do people WANT to refer you to others? If the answer is “no” (even questionably), then you need to address any glitches you have and plug informational holes by educating yourself with the latest industry knowledge (I suggest attending one of our Private Money Broker events, call 800-533-1622 to speak with a business consultant and find out which one is right for you).

 

Be on top of your game and referrals will role in.

 

With a proper, honest assessment of the questions above in mind, where can you improve? What do you need to focus on to gain a new layer of a client base?

 

The most important thing you can do is to ask.

 

Open mouth, open business.

 

To Your Success;

Lee A. Arnold

CEO

 

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal? Visit us at www.cogocapital.com to fill out your fast and easy quote. Want to learn more about COGO first? CLICK HERE to get to know all the ins and out!

5 Easy Steps to a Quality Marketing Plan

Real Estate Marketing is often overlooked by amateur investors, which is a shame because it’s one of the fastest ways to grow your business. In fact, if you aren’t marketing, it doesn’t matter how good you are at what you do or how amazing your offer is to your ideal client. If you aren’t reaching the people you want to work with to get the opportunities that will advance your real estate investing career, then you’re running a ghost of a business.

Marketing is key.

Marketing creates leads, which creates clients.

Everyone needs a marketing plan, but few know how to put one on paper, track the analytics and results, optimize the routine for success, and repeat for long-lasting results.

You may know what it’s like to work with leads, even if you don’t market too much. If you’ve been hustling long enough, you may have some leads without a mass marketing strategy. In fact, I’ve seen people stumble on leads and have those leads turn into successful projects. But it doesn’t happen often, and why place all your bets on a rarity?

Let’s get you a system for marketing to bring in consistent leads so you can scale up to a successful, sustainable business.

You get a lead, you work the lead, and it either turns into a new project/property/broker client, or it doesn’t. Then, you must start over with this lead cycle.

But if you aren’t marketing, who’s lined up for your next lead cycle?

If you don’t have consistent marketing that drives consistent leads, you are going to make different decisions with the small number of leads than you would with a steady amount. You could end up exhausting a lead or giving into a deal that won’t result in maximum income because you were afraid that if you stood your ground, you’d lose the only opportunity you have.

It’s a numbers game out there. You need your choice of projects to assure you get the ones that will make you money, and you need leads to have those opportunities.

Consistent marketing will get you those steady leads so you can put together more deals. And to have consistent marketing, you’re going to need to invest.

Either you’ll invest money
or you’ll invest time.
Or both.


 You should have 3-5 marketing strategies for your real estate investing business.

A strategy would be bandit signs, “driving for dollars,” direct mail, cold calling, etc. Websites, blogs, craigslist and social media presence are also good ways to create leads.

Some of these strategies are free (Craigslist, driving for dollars, blogs), but take an investment of time.

Other ones will cost you financially and require a minimal time commitment (bandit signs, direct mail, web hosting, social media ads).


You could hire out your marketing right away to minimize your time commitment, but it’s going to cost you more financially and won’t be a 100% relief of your time because you’ll have to handle the hiring of and management of your marketing team. If you choose this route–either through an agency or an in-house team member–you run the risk of it not working (but you can mostly defer that risk by heavy vetting and due diligence… but that doesn’t save you time, does it?).

Or, if hiring a marketing team works and brings you leads, you run the risk of not knowing how the process works and being unable to repeat it yourself. This chains you to outside help, and though I strongly encourage outsourcing where needed, you must know the basics of marketing to be able to repeat it.


Whether you advertise with flyers, by passing out cards at your local REI groups, with networking relationships (which can be extremely lucrative), or you dip your business into all of these strategies, the important thing is to figure out which work for you and be consistent enough to collect data.

Don’t put all your eggs in one basket, though. Diversify!

How many hours or dollars do you have to invest to get a lead?
How can you streamline what you do to make it easier?
Are there any strategies that you can automate?


 Plan Out Each Strategy

Once you know which strategies you wish you employ, you need to get detailed by breaking these strategies down into reportable steps. What do you need to do to carry these forms of marketing to completion?

Do you need to write ad copy (or multiple versions to do A/B tests)?
Do you know who you’re marketing to? What demographic? Which areas?
How are you going to send the right message to your ideal client?
Do you know keywords to use in your titles and subject lines?
How are you going to record your leads (and their information) so you can properly follow up?


 Determine Your Budget

Determine both your financial and hourly budget.

It’s ambitious to say, “I’m going to get 100 new leads this week!” But you need to have an estimate of where those leads are coming from, how much time and money you have to invest to set those channels up, how much time and money it takes to work those leads, and be able to budget all of it.

You can reach any goals you desire, but it’s important to start with what you CAN do and improve from there. If it takes you 10 hours to produce your first 10 leads, then how many hours will it take to produce 100 leads? 100, if you stop growing.

But, let’s say the following week, you put the same 10 hours in and get 20 leads. You’ve doubled your output by improving your system for marketing. How do you grow? Funny you should ask…


 Schedule Your Marketing with KPIs

It doesn’t do you much good to collect a bunch of leads if you aren’t determining if they’re good or not.

I can give you tens of thousands of leads in two seconds. Go pick up your phone book. “But those aren’t good leads,” you say. Bingo.

You want a lot of leads, and you want appropriate leads. The only way you’re going to be able to determine if you are producing good leads is by keeping track of them, where you acquired them, how you work them, and the results they bring. You can find software to help, keep a spreadsheet on your computer, or just track them the old fashioned way on paper.

The important thing is that you track them and find ways to improve.


 Delegate and Outsource

Once you know what process works for you, you can hire out some or all of it. Get a member of your team who can put those tedious tasks to work for you; writing email copy, craigslist ads, ordering banners, stuffing envelopes, etc. You can even have someone track the results of each lead.

But you still need to keep your finger on the pulse.

It’s probably not a secret that I don’t do my own marketing. I’ve been in this business a long time, and I’ve taught thousands of people and seen so many success stories come out of my system that I’d be here all day listing them if you let me! If I were consumed with marketing efforts, I wouldn’t have time to explore new strategies, open new classes, scale the company, and change lives.

I wouldn’t be where I am unless I outsourced the marketing, and neither will you. But first, know what you’re doing and how it works, and then KEEP your finger on the pulse of it.

Remember my formula:


Keep marketing. Try different things. Switch it up when the times change and old strategies stop working. Don’t be afraid to invest the time to make it work. Few things are as important as marketing.

And if you’re feeling lost, have you considered getting help?

We can connect you with a real estate coach to help you with your investing strategies and methods. Give us a call to see if you’d be a good fit for this program; not everyone is. We only work with people who are serious about growing and highly motivated to make the necessary steps to be successful. If that’s not you, just keep coming back to our blogs to get the information you’re looking for. But if you’re serious about being a success story, give us a call and we’ll find a way to help. (800) 473-6051

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal under contract that you would like a quote on? Let us know. You can fill out a quick questionnaire at CogoCapital.com to receive a rate quote via email or you can call us anytime at (800) 747-1104 to talk to a loan officer. With millions deployed and millions to deploy, we want you to get the capital you need for your real estate investing.

When you come to Cogo Capital® looking for a private money loan on a property under contract, we’ll assure you have quick turnaround, excellent terms, and millions to lend. Cogo Capital® serves both local and national real estate investors, real estate agents, and private money lenders in quality, multiple loans.

9 Things to Know Before You Flip Your First House

Flipping a house is an AWESOME idea! You’ve seen the shows, you know someone who did it, or you check in with our blogs and social media often enough to see so many success stories.

Now, you’re ready to try it!

What could go wrong?

While I applaud your enthusiasm and believe that you should do what you’re passionate about, I also want you to be prepared. In addition to guarding yourself with as much education on the subject as possible, let’s kickstart your dreams with a few things you should know before getting started.


Curious about what kind of training you need to set yourself up for success?
You can jump on the line for a FREE conversation with a
Business Development Consultant today
to discuss the best strategies for your business.
Dial (800) 473-6051 NOW to set your appointment.


Knowledge and Confidence Go a Long Way

Do not jump into flipping houses blindly.

Though you don’t need a background in real estate to flip a house, you do need to make sure that the time and money you are investing (whether the money is yours or a lender’s like at Cogo Capital) is well spent and maximized.

Fix and flip education teaches you:

  • How to find funding
  • How to find, negotiate and close a great deal
  • Which materials are trending
  • Which high price items are worth the investment
  • Which materials can be low-cost
  • How to hire contractors for the lowest cost
  • How to manage contractors to meet timelines
  • How to market your property
  • How to yield the highest profit
  • And much more

Essentially, getting an education in the field minimizes your risk and maximizes your profit potential. You’ll go into the industry confident and knowing what to do, when to do it, and why.

If you’re interested in getting started, be sure to check out the Cogo Capital Funded “FUNDING TOUR.” Click Here for more information and to see if we’re coming to a city near you!

 

Learn How To Analyze the Deal

When determining how much to offer to yield at least a $20k profit, do you account for everything? Do you look at all the taxes? Can you adequately estimate repair costs, contractor cost, and understand how much you should put down versus borrow?

One of the BIGGEST mistakes people make in fixing and flipping houses is made during the deal analysis. Learn to make a sound deal to set yourself up for success.

 

Don’t Fudge Repair Costs

It’s easy to be optimistic, emotional and of course, unknowing when doing your first real estate rehab deal. Even with a complete inspection from the get-go, you always need a buffer in your costs as you never know what might surface (there are hundreds of investors who know this tale all too well).

Your projected repair costs are rarely ever too high.

When you learn to assess repair costs rationally and in a business-like manner, your first flip will bring you fewer surprises.

Which leads us to…

 

Don’t Get Emotionally Connected

You are spending money to make money. You’re not spending money to see your dream home come to fruition only to sell it to someone else. It doesn’t make sense to choose the flooring YOU like best or the landscaping as YOU would have, especially if it means more money spent.

Real estate investing isn’t about extravagance, but profit. Spend money ONLY on the deals that make sense, and not the ones that have somehow pulled at your heartstrings.

You can enjoy the process and have fun with it, but real estate investing should be data-driven, and going into your first deal with this thorough understanding is necessary.

 

Stick to Your Original ARV

You may think adding a swimming pool or another unnecessary amenity can boost your ARV and maximize your profit.

Do NOT give into this temptation. You cannot count on the market consistently appreciating. If the market shifts, ignoring your original ARV can eliminate your room for profit.

 

Time Is Money

The faster you flip, the faster you pay back your loan, earn your profit and can move onto your next real estate rehab. The most time-consuming elements of the process can range from hiring contractors, getting contractors to complete the project on time and even selling your home.

You must know how to manage your project from start to finish. Your comfort level with negotiating and project management will ensure you the profit you expect.

 

Know The Area

What sells in that stucco subdivision you grew up in may not sell in your up and coming neighborhood across the county. You need to know what the other homes are like in the area, what people expect in those homes and what’s trending. You can do this by attending a few open houses, doing some slow neighborhood tours, and becoming best friends with Zillow.

 

Supervise And Regularly Check On Contractors

It’s a hot time of year for the housing market, and contractors are using this opportunity to boost their prices on unsuspecting real estate rehabbers. Do you know what costs you should expect to pay? You need to. (See number 1.)

Contractors can also belabor the process, not only extending the time it takes for you to receive your paycheck but will decrease the size of your paycheck (i.e., more interest paid, increased time between flips). You must learn how to supervise and manage contractors so they are working on your timeline and you aren’t working on theirs. This single skill will catapult you faster toward being a successful, repetitive flipper more than most other traits.

 

Understand You Don’t Need to Be An Expert

No matter how much education you have, this is still your first fix and flip.

You will be a mix of nerves, stress, excitement, passion. No matter how much you know, you still won’t have the experience until you complete your first project from start to finish.

Don’t let fear stop you, either. You won’t be an expert, but hopefully, you can feel comfortable and confident enough in your knowledge to know you can make even your first deal an incredible success.

We provide options at the Lee Arnold System of Real Estate to not only educate you but to provide one-on-one coaching to guide you through the process. To learn more, schedule a call with a Business Development Consultant to day. (800) 473-6051


The benefits of flipping houses can outweigh the trials if you go in with an understanding of the process and your role in it. The key is to assure that you’re doing everything in your power to do your best. And if you make a mistake, learn from it.

“Success does not consist
in never making mistakes
but in never making
the same one a
second time.”
George Bernard Shaw

If you’re uncomfortable with your limited knowledge base, get the training you need.

If you don’t know how to get funding, attend a Funding Tour and learn all about it.

If you’re worried about negotiating your first deal, learn from those who’ve done it hundreds of times.

When you have the opportunity to make money, why wait? And why let your lack of knowledge stop you? Whether you’d do two deals a year or 20, you can have access to the extra cash and can rest assured you’re making the most out of every deal when you have the right education.

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal under contract that you would like a quote on? Let us know. You can fill out a quick questionnaire at CogoCapital.com to receive a rate quote via email or you can call us anytime at (800) 747-1104 to talk to a loan officer. With millions deployed and millions to deploy, we want you to get the capital you need for your real estate investing.

When you come to Cogo Capital® looking for a private money loan on a property under contract, we’ll assure you have quick turnaround, excellent terms, and millions to lend. Cogo Capital® serves both local and national real estate investors, real estate agents, and private money lenders in quality, multiple loans.

Should You Flip Houses? 5 Qualities You Need to be Successful

Do you have what it takes?

A house flipper can come from anywhere, but not everyone is cut out for the gig. That might be shocking to read, coming from someone who teaches on how to do it, but I’ve seen enough over the last few decades to know.

There are a few basic qualities I believe one must possess to successfully take a home from distressed to full ARV, sell it fast, and make a profit.

And I don’t mean you must know your way around a table saw. Although it serves you to have a decent understanding of a house’s fundamental workings, you don’t need a background in carpentry if you hire right.

You shouldn’t, however, hire out your numbers. Which brings us to quality #1…


#1- Understand the Fundamental Formulas for Success

Even if you have a trusted team of number crunchers on your side, you should understand how to determine an MAO, be able to calculate your holding costs, and how to budget a project. If you get the numbers wrong, a good flip can turn bad fast.

Plus, we all know you make money when you buy; so, buy right.

So, if you’re not a natural numbers person, does that mean you’re doomed never to complete a successful flip? Should you give up now? (Pardon me while I suppress my laughter.) Absolutely not. Do you think I understood every line item on the contracts I signed in the beginning of my career? This “quality” can 100% be taught, and you only need to know the fundamentals to start.

Those fundamentals can be learned, and we’re here to help!

For more on how to understand the numbers and set yourself up for success from the start, check out the following links, or, better yet, give us a call to talk about what information you’re missing in your career and how to plug those holes with the most targeted education on the market. (800) 473-6051


Want a Better Auction Experience? CLICK HERE to learn to determine your MAO before jumping in with thousands of dollars

or

Avoid These Flipping Mistakes and don’t overpay on your MAO.


#2- Project Management

In addition to understanding the numbers, you need to be proficient in project management. If you couldn’t manage your way out of paper bag, you may want to consider some additional training or education before attempting to choreograph that contractor tango.

If you don’t know where to start, we’ve got you covered. We teach this in our Project Management Home Study Course, as well as at several of our events. For more information on how to ensure a successful flip by managing a project the RIGHT way, give us a call at (800) 473-6051.

You can also check out this article on Project Management

or this Project Management Crash Course.


#3- Understanding Your Market

With a basic understanding of the finances and decent management skills, most anyone could successfully flip a house. But, to do it repeatedly, with multiple properties in the portfolio at any time, and with maximized profits, one must know this last element. One needs an understanding of the market.

A flipper without an understanding of the surrounding market is like a dentist void of cardiovascular training. You should understand how a neighborhood dictates the way you renovate a house–for instance; you wouldn’t over-design a home in a modest community or, if you’re working on high-end, you’re likely going to need the granite counter tops because buyers will expect them.

And having a deep understanding of the market? Well, I find that real estate professionals know the most about that.

There are many other accompanying benefits of flipping houses as a real estate agent. From easy access to information to the extra paychecks, you have a leg up on understanding the process. I encourage all my students to get their real estate license early in their investing career because a leg up is a good place to start.

(You don’t HAVE to be an agent to successfully flip a house, but it helps your career in the long run, and is worth considering.)


#4- Marketing

You need 3 things to succeed in ANY business.

First, you need SALES. If you aren’t selling something (a house, in this instance), you don’t have the income needed for sustainability.

How do you get sales? With LEADS. You can’t sell to nobody. And you can’t buy a house from nobody. (That’s a lot of double negatives; stick with me here!) If you want to acquire a property, you need leads.

How do you get leads? With MARKETING. You absolutely must market yourself if you stand a chance at getting a house.

For more on marketing, check out these articles:

The Art of Marketing

6 Marketing Blunders to Avoid

And finally, you need to have the most important quality for this business…


#5- A Why

Call it grit, passion, or just a REASON to do this; if you’re not motivated, you won’t get far.

Because of this, I’d say this is the most important quality you MUST have to flip real estate. You can learn the rest, but I can’t teach your WHY you want to do this. I can help reveal it, but your reason needs to be personal to you.

So, look critically at yourself, your goals, your finances, and your current career.

Are you where you want to be in life?
Are you making the money you know you deserve?
Are you challenged?
Are you bored?
Do you want to build a successful business that you can train your kids to take over, ensuring them a lasting, successful career?
Are you edging toward retirement, yet you’re scared to death about the money you don’t have?

Whatever your reason, you need to keep it in front of you, allow it to motivate you and spur you into action.

If you need guidance, we can help. Give us a call, and we can set you up with a FREE conversation with a Business Development Consultant to discuss your career. (800) 473-6051. We’re here to see you succeed.

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal under contract that you would like a quote on? Let us know. You can fill out a quick questionnaire at CogoCapital.com to receive a rate quote via email or you can call us anytime at (800) 747-1104 to talk to a loan officer. With millions deployed and millions to deploy, we want you to get the capital you need for your real estate investing.

When you come to Cogo Capital® looking for a private money loan on a property under contract, we’ll assure you have quick turnaround, excellent terms, and millions to lend. Cogo Capital® serves both local and national real estate investors, real estate agents, and private money lenders in quality, multiple loans.

The Illusion of Rejection: Why Your Fears are Bogus and How to Get Over It

The Illusion of Rejection:
Why Your Fears are Bogus and How to Get Over It

 

I may not be very popular for the following statement, but that isn’t my goal anyway, my goal is to improve lives.

I don’t believe your fear of rejection holds much validity.

I get questions about how to deal with rejection more than I should. And it’s not the questions I don’t like; it’s the fact that adults are asking them and struggling with the notion as if rejection is personal.

Please don’t take offense. It’s not just a few people; it’s an epidemic. That’s why I’m addressing it.

I know that most people who aren’t where they want to be in life have one struggle or another with rejection. If that’s you, listen up!

If you labor under the fear of rejection, then you’re never going to take the action needed to move the needle in your business. You need to redefine the way you look at being turned down and see it for what it is: a number’s game.


 ~WHAT REJECTION ISN’T~

Let’s flesh this out so we can better understand your relationship with rejection.

 If you fear rejection because you’re worried about what others think of you:

Rejection isn’t a personal attack. It doesn’t mean you’re unworthy of the offer you’ve given. It doesn’t mean you’re less professional, less educated, less determined.

The type of rejection that actually hurts you by damaging your identity happens very rarely. If you believe that every rebuff you receive is this type of life-altering refusal, then you’re placing an internal fear on an external result over which you have no control.

Let me prove it to you.

Have you been rejected in your life in a way that hurt so profoundly that it altered your perception of the world around you and your identity in it? The answer is likely yes.

With an honest self-awareness, can you say it’s happened to you more than once? More than twice? How about 5 times or ten? Perhaps. How about more than that? Not likely.

The average number of this intensely impactful rejection, according to a test of thousands of people over several years at Brendon Burchard’s High-Performance Academy, is between 5 and 7. (There are, of course, people who have deep hurts that happen more often, but the average is 5-7 times.)

How many days have you lived? If you’re 35, you’ve been on this earth for 12,775 days. How many times have you made offers of one kind or another? Easily in the thousands.

And if you’re SCARED of rejection because you fear the pain involved, then what you’re saying is you’re scared of something that hardly ever happens. Look at the math: 5-7 times of deep hurt in over twelve thousand days!

Think about the last ten people you interacted with where one or both of you needed something (business relationships, colleagues, volunteer opportunities, etc.). How did those interactions go?

The answer, with near certainty, is that most of them went fine. Am I right? These are interactions where the other person didn’t cause much fuss, it went well, the person was supportive and didn’t criticize you, or you received the outcome you desired if not more.

And I bet you’ve interacted with at least a hundred people in your lifetime where the interactions went well. Right?

I could take that number up to the thousands, and it would be true for almost every single person reading this blog.

So, what I’m saying is that your fear of being deeply hurt by rejection every time something doesn’t go according to plan is rare, and even when things don’t work out, because they often don’t, the interactions aren’t an actualization of your fears anyway!

Aren’t you relieved? You should be.

If you fear rejection because it means putting in work that doesn’t come to fruition:

You’re going to do the work anyway if you want to succeed because there is no way to success except through work. By forfeiting the work because you fear it won’t lead anywhere, you’re bypassing opportunities.

Yes, you WILL get rejected when you put any offers on the table–whether they’re offers for houses, offers for partnerships, offers for work, offers for dates, whatever.

Again, it’s a numbers game. You’re going to have to put in the work. Sometimes it will lead to a mutually-agreed-upon deal, and other times, it won’t.

But you miss 100% of the shots you don’t take. 100% of them. So, not trying because you don’t think it’ll go anywhere is making your fear come true that it won’t. You are pounding nails in your proverbial coffin here. Please tell me how that makes sense to anyone!

When you flip this idea on its head and aim for failure, you WILL succeed. It’s the weirdest thing, but it’s true. When you have a list of 100 leads, pick up the phone with the intention of getting 100 rejections. And guess what, you’ll

Why?

Because it’s a numbers game! Eventually, you’ll get better at your pitch and reach a person who’s desperate to work with someone just like you. Trying to get the 100 “Nos” just gets you on the phone long enough to get that “Yes.”

(Now, will you have better luck if you go into the 100 leads convinced that you’ll get 10 “Yeses?” Probably! Your mind is extremely powerful, and your results will match what you believe will happen more times than not.)


So… if your fear of rejection doesn’t hold water and it IS inevitable, then how should we view it?

~WHAT IS REJECTION?~

Rejection is simply an answer of “No” or “Not right now.”

That’s it.

Every offer or request you make comes with the chance that “No” or “Not Right Now” will be the answer. And if you never pose a question because you’re afraid of the answer, you will never pose the questions.

Let’s bring this back to the practical application of your business. You will have offers rejected. If you don’t, you put in an offer on a property, and it’s immediately accepted, chances are, you offered too much, and that high offer will cut into your profit.

You need to get comfortable with rejection.
Make it your friend.
Make it your GOAL.

Because if rejection remains your enemy, you won’t get far in business or in life.

Don’t base your life and your decision on a fear of something that a) doesn’t happen to the severity you fear it will and b) is going to happen anyway in business. You need to gain the self-awareness and the maturity that guarantees you will be okay if and when rejection occurs.

You have more power and strength than you realize, so stop giving your FEAR more credit than it deserves.

You get what you focus on. If you focus on your fears, they will only grow. If you focus on your abilities and adequacies, you will consistently thrive. Have a higher ambition for yourself and don’t limit your impact because you fear the harsh criticism you think will accompany rejection.

You’re going to be rejected anyway, and it isn’t going to break you when it happens.

So, make the offer.

Make the request.

Ask the question.

Propose the relationship.

Put your neck out there.

We’ll continue to do the same for you because we believe your success is worth fighting for.

If you’re done fearing rejection and want to get on the path to success, gives us a call (800) 473-6051. It’s only up from here. We’ll assess where the holes are in your business and find the relief you need to take your success to the next level. How would that feel?

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal under contract that you would like a quote on? Let us know. You can fill out a quick questionnaire at CogoCapital.com to receive a rate quote via email or you can call us anytime at (800) 747-1104 to talk to a loan officer. With millions deployed and millions to deploy, we want you to get the capital you need for your real estate investing.

How Following Up Can Change Your Business

What is the best practice you’ve implemented when investing in real estate?

All of our answers may vary, but I would argue that one overarching discipline sets successful investors apart from hobby-level investors: your follow-up routine. We all know that it cost more to gain new clients than it does to maintain the ones you have.

A lot of people send out mail, for instance, and that’s great!

It’s an often untapped way to get your foot in the door with potential buyers and sellers. According to a recent USPS study, 98% of consumers bring in their mail on the day it is delivered, and 77% sort through their mail immediately. 67% feel that mail is more personal than the internet, and 64% order from mail received within the last month.

There’s potential here but relying on mail alone (or any other form of lead-generation) without following up will result in lower conversions and wasted budgets. Put together your own system and include the following tools for maximum reach: CRM system (a Customer Relationship Management System), an email deliverability service which sends emails, surveys, and auto-responders, a website or blog to drive traffic to, a system to send out newsletters, reports, and webinar invites, and an online system to disseminate real-time information for client consumption (webinars).

How can you do it better?

  • Contact Management System/CRM. Simply put, these are technologies or systems you can use to control your interactions, improve your business relationships, and help retain clients. I like my CRMs to follow up on the leads and get people committed to appointments because I don’t like making outbound calls more than you do. If technology does the hard work for me, I’m suddenly calling someone who is interested in hearing what I have to say, and that means less dialing for me.
  • Hire telemarketers with a script to turn cold leads into appointments. Get your kids to make the calls or pay someone $10 an hour to dial and set appointments. Then, you’re not making cold calls, you’re dialing your appointments because they’ve weeded out your list for you. You can value your time and make calls. (Check out this article on TIME MANAGEMENT.)
  • Be organized. You can use Excel or Google Docs, or even an old-fashioned lead-sheet, printed on paper and filed in a folder. Whatever way works best for you, make sure to notate the lead—“disposition” the lead as called and schedule a follow up. (For more information on the importance of following up, CLICK HERE.)
  • Don’t waste time. Learn to spot a “real client” from a “tire kicker.” It can be hard to decipher at first, but you’ll get the hang of it. A tire kicker might say all the right things to keep the conversation going, and then casually mention that they don’t have any offers on their property, and admit they aren’t motivated. A real, potential client is going to tell you 2 things: What they want and when they want it.
  • It’s a numbers game. For every 30 calls you make, you may get 10 leads, and from those you’re looking at 1 deal. Is it still worth it to make those 30 calls? Yes! You got a deal!
  • Self-analyze. Go over your notes or record the phone call. What could you have done differently? Learn from your mistakes and your triumphs and improve.

Most importantly with your follow up routine, you should pick up the phone whenever you can.

Something as simple as a phone call can tell your client you don’t take them for granted.

Regular follow-ups give your customers a chance to be heard and engaged effectively. Many clients and potential clients expect you to keep in touch. People want to be told what to do and what to expect next, so provide them with tangible opportunities. They may even have another property or job lined up for you, but unless you reach out, they could take it elsewhere.

If you aren’t following up, you’re missing out.

When you come to Cogo Capital® looking for a private money loan on a property unde

r contract, we’ll assure you have quick turnaround, excellent terms, and millions to lend. Cogo Capital® serves both local and national real estate investors, real estate agents, and private money lenders in quality, multiple loans.

Have a deal under contract that you would like a quote on? Let us know. You can fill out a quick questionnaire at CogoCapital.com to receive a rate quote via email or you can call us anytime at (800) 747-1104 to talk to a loan officer. With millions deployed and millions to deploy, we want you to get the capital you need for your real estate investing.

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal? Visit us at www.cogocapital.com to fill out your fast and easy quote. Want to learn more about COGO first? CLICK HERE to get to know all the ins and out!

Don’t Let This “Problem” Get You Down

Problems are just learning tools; each an opportunity to do better next time; each a tool you can sharpen.

The most consistent problem we hear about when our borrowers renovate a property is finding a contractor that delivers on their promises, doesn’t do expensive and unnecessary work, and maintains both budget and timeline.

If you’ve ever done a flip, you may have encountered a less-than-stellar contractor or subcontractor.

Not all contractors are bad. There are some amazing people in this world. But, sometimes you discover a wolf in sheep’s clothing.

Do you know what to do when it happens?

Do you know how to tackle problems? Do you know how to manage people the right way so that you keep as much profit as possible, build lasting relationships, and can consistently repeat your success?

The unfortunate truth is that there are too many dishonest people out there. We work with real estate investors from coast-to-coast, from the Rockies to the Appalachians, from desert to farmland. With most of the continental states, thousands of towns, millions of contractors, we can’t give specific recommendations or dismissals of anyone.

And, sadly, if you get stuck with a bad contractor, you could end up losing money, time, confidence, and belief in yourself. I’ve seen it happen, and it sucks.

In the wrong hands, you’re a number, a paycheck.

In our hands, you are a person.

What we CAN do is train you to manage anyone the right way; to minimize your risk and maximize results and profits. If you’re not familiar with The Lee Arnold System of Real Estate, a great place to start would be by attending a 3 day Funding Tour.

If you’ve been here more than 20 minutes, chances are, you’ve heard of Funding Tours before. And why do we talk about them so heavily? You may even know that if you go to FundingTour.com , you can get your tuition paid and have a guest ticket, too.

Well, the Funding Tours are part of the backbone of our business because we can train you on what to do, show you what to look for (we have an epic bus tour), and then lend you the money to get it done.


But what can you do in the meantime?

Well, the first thing to know about contractors is that the relationships between investor and contractor is vital to the success of any project, but can become trying when any of the following problems creep in:

  • Lack of communication
  • Poor communication
  • No communication
  • Misunderstood communication
  • Conveniently “forgotten” communication.

(Notice a trend?)

You must to be in continual and efficient communication with your contractors. No news is bad news.

You need to know what is happening, when it’s happening, what the costs and projections are, what the deadlines are, how closely the schedule is being adhered to, etc. If you don’t know, they don’t know, so start the conversation.


For more, check out some of these links:

A few weeks ago, we covered project management HERE.

For a tip on being HANDY, click HERE.

And finally, if you need a list of items to check for upon your contractor’s completion, CLICK HERE.


And if you haven’t been a part of a Funding Tour yet, well you can just give us a call at 800-473-6051 and explain why.

Or you can go to FundingTour.com

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem

Have a deal? Visit us at www.cogocapital.com to fill out your fast and easy quote. Want to learn more about COGO first? CLICK HERE to get to know all the ins and out.

What to Expect When You’re Expecting (Private Money Loan Edition)

- - Borrowing

When you’re new to private money lending, the process can feel daunting when you don’t know what to expect.

It can feel like being a new parent, jumping head-first into a process you don’t feel qualified to take on!

It doesn’t have to feel that way at all. We’re here to walk you through it so you know what to expect, when, and why. Though your specific questions are best answered by a loan officer directly (call 800-473-6051 to speak with one NOW!), we can scurry over the basics today to give you a big-picture understanding of the process.

With that in mind, we’d like to show you what a typical process for a private money loan looks like in a few simple steps. This way, you know we’re working hard FOR YOU, and can understand what to expect along your private money journey!


 It all starts with a great deal on a house. From there…

 

Step One- A real estate investor identifies a great real estate deal in a good equity position.

Step Two- The real estate investor puts the deal under contract and fills out an easy one-page application, which you can view at www.cogocapital.com.

Step Three- COGO Capital then reviews the application and contacts the real estate investor for additional information.

Step Four- COGO capital researches, reviews and assembles all the due diligence items, which includes title insurance and a third party appraisal.

Step Five- Secured Investment Corp provides the loan package to a select lender’s network. One of the lenders who likes the parameters agrees to lend on the deal.

Step Six- Secured Investment Corp then works with the select lender to wire funds to an outside escrow agent who prepares closing documents which are sent to a closing agent.

Step Seven- The loan is closed and Secured Investment Corp sets up serving payments.

Step Eight- Borrower makes monthly interest payments to the serving company who then pays the lender. The borrower pays off the loan, and the lender and the borrower do it all over again.

Step Nine- Do it again! It is a constant cycle.


What about common questions?

One of the questions that we have been asked over the years that we have been lending money is why we lend predominately at five points and 15 percent interest. First, we need to make sure we know you can perform. We then want to reward our more astute borrowers, who have never missed a payment and are doing volume, as well as the borrowers with good to excellent credit. We pride ourselves on giving all real estate investors access to the capital necessary to build up their real estate portfolios and investment careers.

That is why we lend on the assets and not a person’s past credit history.

We’re here to serve you with excellent rates and unbeatable terms.

But we can all work to make this process a little smoother and a faster.

If you’re working on a loan that you want to be done quickly and correctly, you’ve come to the right place. Now, let’s maximize your contribution with some carefully placed sweat-equity in the process.

Top things you can do to assure a more expedient loan process:

– Have your documentation ready and return it promptly.

– Watch for emails and communication when we need your signature. It happens all too often that a loan is held up because of one needed DocuSign signature that sits in your inbox for a week.

– A loan can be stopped or slowed down during processing when the borrower doesn’t look at the Needs Lists. When a loan officer sends out a specific form that needs to be taken care of, act quickly.

– Talk to us. A lot of people feel they can complete a file without asking questions, but it’s usually faster to ask and get it right than send in the wrong information. You can always call us at (800) 473-6051 to clear up any inquiries or to get support.

It may seem like a lot up front, but most things worth doing often do. We are here for you every step of the way, so don’t hesitate to reach out for guidance. Your success is ours, so let’s make you successful!

If you’d like to read more about the KEY to Success, <CLICK HERE!>

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal? Visit us at www.cogocapital.com to fill out your fast and easy quote. Want to learn more about COGO first? CLICK HERE to get to know all the ins and out!

Vital Skills

What are the vital skills for real estate investing?

They may not be what you think…

Bill Gates was once asked, “If you could have any one superpower, what would it be and why?”

His answer?

“Being able to read super fast.”

Of all the things he could have said, he chose to answer the superfluous question by addressing his reading ability. Why? Because he understands the principle we’re going to discuss today; the principle that each time you add a skill to your roster, you double your chances for success.

The more skills you acquire, the more times you increase your likelihood of success.

 

Not all skills are created equal and are subjective to the work you do. Learning to toss the perfect pizza dough won’t do you much good in the real estate investment field (unless you pay your contractors in pepperoni slices). But I want to share seven universally needed skills that will not only double your chances at success, they will pay off for as long as you live.


Here are 7 skills that are challenging to collect but will last your whole life:

 

1. Being honest with yourself.

Mark Cuban, owner of the NBA’s Dallas Mavericks, co-owner of 2929 Entertainment and chairman of the AXS TV, and one of the main “shark” investors on the ABC reality television series Shark Tank said this;

“Know was you know and know what you don’t know and be honest about both.”

Too many people lie to themselves about their abilities, time, and ambitions, but rarely see it all come together because they aren’t honest with themselves. You can build upon little truths, but you can’t take a big lie and make it a reality.


2. Having confidence.

I’ve never seen someone with “natural ability” in everything they do. But I HAVE seen people who seem to be amazing at everything. How? They have confidence, and that confidence is their power to exceed their vision.

Like a muscle, you must work out your confidence in order for it to grow.


3. Listening.

If I could give you one take away, it would be this one: be the last one to speak. Give others the ability to say what they know is true. Then, bite your tongue from commenting and instead ASK questions, so you will understand why they have the opinion and not just what their opinion is.

Don’t listen to figure out when it’s your turn to speak. Listen to hear, analyze, and understand.

Once you’ve gathered everything you need to know, move on to the next skill…


4. Speaking up.

I once attended a real estate event with a gentleman whose main goal for attending was to network with others for his brokering business. There came a time in the day when attendees could line up by the stage to spend 30 seconds in front of the microphone to introduce who they are and what they do. I asked my friend, “So, you’re going to go up there, right?” and he shook his head, claiming he didn’t have anything to show.

I pulled out a piece of yellow paper, made him write his phone number in big numbers, and sent him up to say, “Hi, I have money to lend if you need it, here’s my number!”

Speaking up is invaluable, whether it’s on stage, in front of a room, on the phone, or participating in a meeting, God gave you a voice for a reason. Use it!


5. Manage your time.

We’ve traded effectiveness for business, and it’s killing productivity!

— Click here to read more on time management–

Don’t clutter your life with stuff that keeps you from being effective. Time is the only thing we spend that we can never replace. Don’t waste it.


6. Be someone who doesn’t whine.

It isn’t productive to complain about what you don’t have, how you compare to others, what isn’t happening, etc.

Train your brain to look for the opportunity in every hurdle instead of seeing the hurdle in every opportunity, and I guarantee you’ll become unstoppable.


7. Being consistent.

You can outperform anyone who is more knowledgeable, talented, gifted, or privileged than you by simply being consistent. It’s called a grind for a reason.

“Success isn’t always about greatness. It’s about consistency. Consistent hard work leads to success. Greatness will come.” Dwayne “the Rock” Johnson

“For changes to be of any true value, they’ve got to be lasting and consistent.” Tony Robbins


These are all internal skills, ones that relate to any profession. But the principle that learning new skills doubles your chances at success is equally true when you acquire skills related to your business.

What skills can you pick up to benefit your business? If you can’t think of any, borrow from this list:

– General Contracting Skills
– House Inspection skills
– Project Management
– Design (think fliers, banners, bandit signs, business cards, etc.)
– Design (think staging)
– Color Coordination
– Social Media Management
– Ad Writing
– Effective Communication
– Scheduling
– Budgeting
– Acquisitions
– New Marketing Skills
– Accounting

Have a specific hole that can be plugged with a new skill but don’t know how to obtain it? Give us a call and we’ll help you find the training you need 800-533-1622.


You don’t need to know everything. Remember how we talked about doing a S.W.O.T. Analysis and playing to your strengths while hiring out your weaknesses? (CLICK HERE to read more.) But if learning something new today will increase your chances of success tomorrow, then why not pick up a new skill?

Still having trouble deciding what to learn next? I challenge you to practice my 8 skills above while attending a Funding Tour. Not only are you going to pick up many new skills, pump your brain full of information, and jumpstart your career, if you sign up today, we will pay for your seat.

To conclude, let’s circle this all the way back to our friend Bill. How many books have you read this year? What are you reading right now? Who you will be in 5 years is an accumulation of what you do, what you read, what you watch, who you spend your time with, and who you listen to today. Remember, consistency is key!

If you haven’t ready “Eat that Frog!” by Brian Tracy, then add it to your list today.

To Your Success;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal? Visit us at www.cogocapital.com to fill out your fast and easy quote. Want to learn more about COGO first? CLICK HERE to get to know all the ins and out!

Planning Your Project

 

Planning Your Project

 

With each passing day, your loan costs you a little more.

Don’t get discouraged…get organized!

The best way to assure that you’re maximizing your profits on any given project is to make sure you’re maximizing your time. Well, okay. The BEST way is to buy the property at the right price–we make money when we BUY, after all, and we realize that money when we sell. But I digress…

Time is money, but unlike money, you can’t get your time back.


TIME IS UN-REFUNDABLE. USE IT WITH INTENTION.


Even the experienced investor may need his or her loan for the full term (6-12+ months). Even though an investor can get a project done in the recommended 45 days of renovation, there are many factors that could extend the project. Sometimes a home doesn’t sell right away once complete, sometimes you can’t predict that there will be mold that will need to be addressed or you could be stalled out on the process of permitting.

But besides the schedule crushers that you can’t control, there are steps you can take to assure that you’re making the most of your TIME investment.


If you’d like to read more about making the most of your time
and how time “management” is a myth, <CLICK HERE>


GET THE RIGHT FUNDING

 

You need a deal before you can get funding. But, if you want to make the most of your time on a project, find a few funding options before you stack and offer and write that contract.

First, you must understand more about what makes private lenders different from conventional bank loans, (For a comprehensive breakdown, <CLICK HERE>).

Then, shop around for what you need. When you have the right funding and understand the process (if you don’t, talk to your friendly loan officer today by calling (800) 473-6051. We’ll answer all your questions!), you can still expedite the process to assure fast funding and a more stably funded project by following a few guidelines.

Get the right funding, and get it when you need it! We’re happy to help.


DELEGATE

 

You can’t get everything done alone.

For each project, get bids from at least three contractors. Look for any discrepancies between the proposals and address them.  Look for someone both competent and honest.  When flipping multiple times, you can work with the same contractors, earning both discounts and loyalty.

But why delegate when you can do the work yourself?

If you’re a handy person, you may be tempted to lay the flooring on a project to save some money, paint the walls, or weed the backyard. Easy fixes, right? Why pay someone else to do them?

This is an object that comes up on the regular. I’m not going to tell you not to help out on your projects–we all need to roll up our sleeves sometimes and get in there to get it done right–but you need to look at the cost. If you can hire someone to come pull weeds and throw down a basic landscape for $14/hour, and you believe you’re worth more than $14/hour, then by doing the work, you’re giving yourself a massive pay cut.

It behooves you to hire out the elements of a project so you can spend your time focusing on managing the current project well and getting another deal under contract. If you can’t find another house to flip because you were too busy painting the basement, then you’re out more money than you saved.

You can hire people to do small jobs, you can’t hire people to run your business for you.


FOLLOW UP

 

Follow up- the most important part of delegating is following up. Following up isn’t just for acquisitions and contracts, you must follow up with your contractors and stay on top of their work and schedule, especially as it pertains to the schedules of others. If your electrician is running behind schedule, your drywall guy isn’t going to be able to get until the wiring is redone. And if your drywall guy is only available during a short window, you may have to hire someone else. If it takes you three days to find someone else, and they’re not available for another week, you could have to reschedule your painting and finishing.

You can prevent most of the headaches that arise by following up, confirming, and communicating with your contractors.

 

Key #1 – Communicate with Your Contractor.

You need to know what is happening, when it’s happening, what the costs and projections are, what the deadlines are, how closely the schedule is being adhered to, etc. If you don’t know, they don’t know, so start the conversation.

Key #2 – Be Seen by Your Contractor.

Be a constant face on the job site. Show the contractor that you are hands on, that you will be there when you say you will and pop in unannounced to keep them on the job.

Key #3 – Don’t Bulldoze.

If you don’t want to get bulldozed by a contractor, return the favor and maintain a professional relationship. You can assert your stance as a professional AND be flexible to their advice regarding the project. That doesn’t mean you take every suggestion they make, but you should’ve accounted for appropriate changes in the budget and schedule when applicable.

Key #4 – Be Honest.

This is especially necessary to set up at the beginning! For instance, if you’re going to use a draw schedule, make sure your contractor understands up front how it’s going to work, when they will receive draws, how much, and what you are expecting. Then, don’t deviate from your word once the work begins. Don’t promise to give more than you can, and don’t give less unjustifiably. Remember, this relationship goes both ways.

Key #5 – Make Sure They Complete the Job!

There is little you can do to persuade a crooked contractor to finish a job—and you probably don’t want them to! If you’ve had a contractor abandon a job, your best move is to hire someone reliable to finish the job.

But, that’s not what I’m talking about. I’ve seen people make the mistake of paying the contractors when they’re “done” without doing a final punch list.

This is your job.

Do a final walkthrough with a roll of blue tape and a notepad. Mark up things like chipped paint, unhung towel bars, poorly done calking, or missing trim. Even the best contractors miss things, so get in there, create a punch list, and get the items knocked out as quickly as possible. Don’t pay the contractor’s final payment until this is all done!

Key #6 – Incentivize.

Time is money. You know this. I know this. Contractors know this. If you want a job done on or ahead of schedule, offer them an incentive.

It is possible to build lasting, cooperative, mutually beneficial relationships with contractors that last for the duration of your investing career. Don’t get discouraged if you find a dud. Network with other investors and with multiple contractors. Connect with a mentor or coach when things get sticky. And, most importantly, keep going!


NETWORK AND BE PREPARED

 

Things come up.

Maybe the chimney needs repair and your regular mason broke his foot and can’t work. If he’s the only mason you know, it’s naturally going to take you longer to find, vet out, meet with, get estimates on, and decide upon a replacement.

Keep your rolodex  (or you cell phone directory) full of reasonable and reliable contractors of all varieties.

How?

Well, the more projects you do, the more people’s numbers you’ll have handy. You’ll also be able to live and learn, kicking the duds who aren’t doing their jobs to the curb. All of this takes time, thought.

The fastest way to fill your back pocket with good contractors is to network with other people who are doing what you’re doing. This is why I have the RULE OF 56. Just be aware that if you get the name of a good contractor,

No contractors available for smaller things? Take a page out of Deepa Quadir-Alam’s handbook and have a good handyman to fall back on. To read more of Deepa’s latest success story, <CLICK HERE>


EXIT STRATEGY

 

Have a strong exit strategy. I can’t emphasize enough how much a good exit strategy WILL change your investing career.

If there’s any one thing that stalls a process more than anything else in the world, it’s a project that isn’t working out the way you planned and now you can’t get out.

If you don’t have an exit strategy, a project that takes a turn for the worst could become a money pit and fast. If you’d like to learn more about how to create an exit strategy for each stage of your project, join me on Monday, March 5th for my CEO Fireside where I’ll discuss this and much more. <CLICK HERE> to register!


By anticipating the needs of a potential project, you can assure that your project is scheduled properly, that your funding ducks are in a row, and that you have a plan for anything that could happen.

And when you effectively and efficiently manage projects, you can do multiple ones, do them quicker, and snowball your investing career.

If you’d like to dive deeper into becoming the best project manager you can be and how that will impact your investing career, talk to one of our Business Development Professionals about taking the Project Management Specialty Class. If you’re going to invest in fix and flip properties, it doesn’t make any sense not to learn how to best manage your projects. Call us at (800) 473-6051

To Your Planning;

Lee A. Arnold

CEO

The Lee Arnold System of Real Estate Investing

Follow me on Twitter: @CogoCapital  and @LeeArnoldSystem 

Have a deal? Visit us at www.cogocapital.com to fill out your fast and easy quote. Want to learn more about COGO first? CLICK HERE to get to know all the ins and out!