Broker Success Advisor Brandon J. here back discussing more in our Broker Success series. Previously, we focused on the topic of value and how it can be delivered to clients. This next video will discuss additional pointers.
Do not Chase Clients
It is imperative not to chase clients. Engaging in such behavior signals that you have ample free time to expend on chasing them. Time is a valuable asset, and chasing clients diminishes its value.
Leading as an Alternative
Take control of the situation and guide your clients, because as CEO Lee Arnold advocates, people yearn for a firm yet nurturing guardian who can guide them in difficult times.
As a private money broker or real estate investor, it is critical to convey poise and control constantly, which in turn instills trust in clients. Trust is a crucial aspect of value, which bolsters your marketability.
I’ll see you in our final video!
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Brandon comes to Cogo Capital with over 15 years of sales experience. Through his career he has developed a reputation for being honest, having integrity, and for making things happen for his clients. He has a proven track record of meeting and exceeding goals that are put in front of him. Brandon brings those skills and history to Cogo Capital in his role as Broker Success Advisor. His goal is to bring his expertise in private money lending and brokering to help his students succeed.