Real Estate Investing Entrepreneur and CEO Lee Arnold of The Lee Arnold System of Real Estate Investing encourages and incentivizes ALL employees at Secured Investment Corp and Cogo Capital to read an assigned best-selling novel, monthly – focusing on future trends and to sharpen skills in business, faith, and personal daily life.

As a follower of The Lee Arnold System of Real Estate Investing, you are a member of Cogo Nation. We thought our clients would enjoy taking part in our enlightening monthly discipline. Therefore, we are sharing the book we are assigned with all of you each month so YOU can take the initiative in making steps towards becoming a more effective business leader!

OCTOBER’S BOOK: ‘$100M Offers: How To Make Offers So Good People Feel Stupid Saying No’ by Alex Hormozi

Buy on Amazon

100M Offers by Alex Hormozi

Past Books

Check out all the books we’ve read over the years. There’s a ton of knowledge to be gained by reading these books that were hand picked by Lee Arnold.

The Motive

August 2021

Never Split the Difference by Chris Voss

July 2021

The Art of Public Speaking

June 2021

A Complaint is a Gift

May 2021

The Miracle Morning

April 2021

5 Voices: How to Communicate Effectively with Everyone You Lead

March 2021

Your Next Five Moves by Patrick Bet-David

February 2021

Compound Effect

December 2020

Who Not How

November 2020

Surrounded by Idiots

October 2020

How to Lead When Youre Not In Charge

September 2020

Crossing the Chasm

June 2020

The Performance Factor

April 2020

How to Fail at Almost Everything and Still Win Big

February 2020

Measuring America

January 2020

Speak Like a CEO

December 2019

Extra Credit

Check out Lee’s own books on building wealth and planning your path to success.

The Circle of Wealth by Lee Arnold

The Circle of Wealth by Lee Arnold

Millionaire Shoes

Millionaire Shoes by Lee Arnold